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Managing Meetings

Managing Meetings

Securing visit times to discuss your opportunity might be one of the most challenging parts to the process. The layer of managing the next step has come more to mind: Are their intentions still to meet (especially if meeting is 1 to 2 weeks out)?Have a strategy ready...
Managing Stakeholders

Managing Stakeholders

About seven months ago I had visited a business about to open. I was offering marketing services. The owner then told me she wanted to get her location up and running before making an investment into advertising.  I recently stepped foot into the restaurant with...
The Zooms

The Zooms

Honestly it’s been a change this year handling video conferences. It feels like you are on TV and entertaining your watcher at the same time. Here are a couple points how to get over The Zooms: Take control of conversation with concise questions, Give...
Buyers Want Experiences

Buyers Want Experiences

I got an invite today. Its to a soft opening of a new restaurant in town. Of course, there is more to this. I had followed the emerging new place while in construction. I eventually got the owners into a marketing program helping launch the opening. However, our...